About Us
Welcome to
A Healthier, Happier, Holistic Lifestyle For Your Pet!
At Sugartales, we believe pets are not just companions — they are family. Our mission is to bring the finest nutrition, care, and wellness products to support their overall health and happiness.
Built on a strong foundation of expertise in the food and distribution industry, we ensure every product meets the highest standards of quality, safety, and trust. From premium pet foods to carefully sourced global brands, everything we offer is designed to give your pet the life they deserve.
Our Mission
Our mission is to elevate pet care standards in India by providing access to high-quality, globally trusted nutrition and products. We are committed to helping pet parents make better choices by offering reliable, safe, and premium solutions for their pets.
With a deep understanding of both the pet industry and supply chain ecosystem, we aim to bridge the gap between international quality and Indian accessibility.
Our Vision
We envision Sugartales as a leading name in pet nutrition and care, known for trust, quality, and consistency.
As the pet care industry continues to grow, our goal is to expand our reach across India while continuously improving our product offerings, distribution strength, and customer experience — ensuring every pet gets the care they truly deserve.
Sugartales Founders
KEY STAKEHOLDERS
Our team brings together pet parents and professionals with diverse expertise across business, retail, supply chain, and animal care. United by a shared passion for pets, we combine industry knowledge with real-life understanding to build a brand that truly cares.
Disha Singhal
Co -Founder, Sugartales
Pankaj Singhal
Co - Founder, Sugartales
Hi!
We're Sugartales.
India's trusted premium pet nutrition and distribution partner, dedicated to our favourite family members — our pets.
A little about us
As pet parents ourselves, we understand the responsibility and joy that comes with caring for animals. Our mission is to bring high-quality, globally trusted pet products to Indian homes while ensuring reliability, compliance, and excellence in distribution.
From starting out with a clear vision, Sugartales began its journey to bring premium pet nutrition to Indian families.
We grew steadily by building strong retail and distribution partnerships while strengthening our nationwide supply network.
We grew steadily by building strong retail and distribution partnerships while strengthening our nationwide supply network.
Our journey continues — driven by passion, trust, and a commitment to improving pet lives every day.
Pets are at the heart of everything we do and with each product and partnership, we promise to honour that responsibility.